Datamatix

Dubai, UAE- December 15, 2009- The GCC Government Organizations Public and Media Relation Managers Global Competitiveness Strategy Development Conference commenced today at the Burj Al Arab Hotel, Dubai, UAE. Organized by Datamatix, this 2-day conference gathers on one platform, innovative minds and the best players in the world of public and media relations, to deal with the modern issues, advanced solutions and strategies in their industry.

Speaking about the conference, Mr. Ali Al Kamali, Managing Director, Datamatix Group said, "The symbiotic relationship between PR and Media industry is becoming more versatile and increasingly crucial in today’s world of revolution in information and communications. This event brings to you the latest approaches in PR and Media to stimulate and reinforce new communication strategy to combat the demands of time, leading the way in building awareness, strengthening interrelationships between organizations and projecting favorable image in gearing up towards achieving global competitiveness".

Top notch speakers and panelists gathered at this conference to share their knowledge and experience. Dr. Fahad E. Al-Shehabi, Founder & President, Bahrain Public Relations Association (BPRA), presented a highly informative case study on developing new strategies to promote and restore confidence in public relations and information.

His presentation was followed by the presentation of Mr. Waheed Al Balushi, e-Services manager-Director of Information & communications, Labor Market Regulatory Authority, Kingdom of Bahrain, who spoke about how e-Content plays a major role in building competitiveness strategies.

The second half of the conference was initiated by the presentation of Mr. Faisal Al-Zahrani, President, International Public Relations Association – Gulf Chapter, which laid emphasis on recognizing employees as a competitive edge and the value of internal communications. He also discussed why this was so important from a competitive standpoint and how employees can make or break any business.

The last presentation of the day was given by Mr. Mohammed Johmani, Founder, CEO, O2 Network, on the 3 Dimensions to Successful Publicity. The day ended with a panel discussion and an informative and interactive session between the speakers and the participants.

For further information on the conference, please contact:

Datamatix Group
Tel: +971 4 332 6688
Fax: +971 4 332 8223
E-Mail: info@datamatixgroup.com
URL: www.datamatixgroup.com